Contents 1 History 1.1 Formation 1.2 Merger and listing 2 Company information 2.1 What consumers Buy 2.2 What consumers Watch 3 Company history 3.1 Arthur C. Nielsen and the invention of "Market Share" 3.2 Radio and television 3.3 Private equity 3.4 Becoming a public company 3.5 Mergers, acquisitions, strategic alliances and divestitures 4 Key competitors 5 Corporate affairs and culture 6 See also 7 References 8 External links

History[edit] Formation[edit] Nielsen was founded in 1923 by Arthur C. Nielsen, Sr., who invented an approach to measuring competitive sales results that made the concept of "market share" a practical management tool. The Company was originally incorporated in the Netherlands and later was purchased on 24 May 2006 by a consortium of private equity firms (collectively, the "Sponsors").[5] Merger and listing[edit] In January 2011, Nielsen consummated an initial public offering of common stock and, subsequently, shares started trading on the New York Stock Exchange under the symbol “NLSN”.[5] On 31 August 2015, Nielsen N.V., a Dutch public company listed on the New York Stock Exchange, merged with Nielsen Holdings plc, by way of a cross-border merger under the European Cross-Border Merger Directive, with Nielsen Holdings plc being the surviving company (the "Merger").[5] The Merger effectively changed the place of incorporation of Nielsen's publicly traded parent holding company from the Netherlands to England and Wales, with no changes made to the business being conducted by Nielsen prior to the Merger.[5]

Company information[edit] Headquartered in the U.K.,[1] Nielsen is a leading[7] global, independent measurement and data company for fast-moving consumer goods, consumer behavior, and media. With a presence in more than 100 countries and services covering more than 90% of the globe's GDP and population, Nielsen provides clients with a comprehensive understanding of what consumers watch (programming, advertising) and what they buy (categories, brands, products) on a global and local basis and how those choices intersect.[8] The company's operations span developing and emerging markets worldwide, in more than 100 countries. According to SEC records, on 26 February 2015, Nielsen N.V., announced that its Board of Directors unanimously approved a proposal that resulted in a change in location of the company's headquarters, from the Netherlands to the United Kingdom. Upon approval, the company became incorporated under English law and was registered as a public limited company to be named Nielsen Holdings PLC.[9] James Attwood Jr. is Nielsen's non-executive Chairman,[2] and Mitch Barns is Nielsen's Chief Executive Officer. James Attwood succeeded Dave Calhoun as Executive Chairman in January 2016. Prior to joining Nielsen as CEO in 2006, Dave Calhoun served as Vice Chairman of The General Electric Company and President and Chief Executive Officer of GE Infrastructure, the largest of six GE business units. He served as Nielsen CEO from to 2006 to 2014, when he was succeeded by Barns.[10] Barns joined Nielsen in 1997 and has held various roles in Europe, Asia, and North America leading major parts of the business.[11] While the Nielsen brand is most often associated with television ratings, those TV ratings services comprise approximately one-quarter of the company's business and revenues. After substantial work to simplify the company over the last several years, Nielsen today aligns its business into two reporting segments: Buy (consumer purchasing measurement and analytics) and Watch (media audience measurement and analytics).[12] The company measures performance, and helps clients improve and strengthen their market positions and identify opportunities for profitable growth with the use of its deep data assets and rich insights. What consumers Buy[edit] Nielsen's Buy segment (approx. 55% of global revenues) primarily helps packaged goods companies and retailers (and Wall Street analysts) understand what consumers are buying in terms of categories, brands and products. The company's aim is to measure all consumer purchases as buying behavior continues to fragment across channels and segments.[8] For example, it is Nielsen's data that measures how much Diet Coke vs. Diet Pepsi is sold in stores, or how much Crest versus Colgate toothpaste is sold. Nielsen accomplishes this by purchasing and analyzing huge amounts of retail data that measures what is being sold in the store, and then combines it with household panel data that captures everything that is brought into the home. These measures of sales performance also fuel a range of forward-looking analytics to help clients improve the precision and efficiency of their advertising spending, maximize the impact of their promotion budgets and optimize their product assortment. They also can provide insights into how changes in product offerings, pricing or marketing would change sales. Major clients include The Coca-Cola Company, Nestlé S.A., The Procter & Gamble Company, Unilever Group, and Walmart. While the United States is the company's largest market, Nielsen is a global company. In the Buy business, it covers 106 countries representing more than 90% of the world's population.[8] What consumers Watch[edit] Nielsen's Watch segment (approx. 45% of global revenues) primarily measures what consumers are watching (and listening to) across most devices: TV, radio, computers, mobile, over-the-top, etc. The company measures consumption of programming and advertising across all distribution points. Nielsen's ratings are used by advertisers and networks to shape the buying and selling of advertising. Major clients include CBS, NBC Universal, News Corporation, and The Walt Disney Company.[13] Nielsen's Watch business measures media in 47 countries that together represent approximately 80% of global advertising spending. Nielsen's digital audience measurement capability is a rapidly growing part of this footprint.[8]

Company history[edit] Arthur C. Nielsen and the invention of "Market Share"[edit] Arthur C. Nielsen founded the AC Nielsen Company in August 1923[14][15] with the idea of selling engineering performance surveys. It was the first company to offer market research.[16] The company expanded its business in 1932 by creating a retail index that tracked the flow of food and drug purchases. This was the first retail measurement of its kind and for the first time allowed a company to determine its "share" of the market—the origination of the concept of "market share"[16] Arthur C. Nielsen is credited with coining this business term. Radio and television[edit] In 1936, Arthur C. Nielsen acquired the Audimeter, which measured which radio stations a radio had been tuned to during the day. After tinkering with the device for a few years, the company created a national radio rating service in 1942.[17] The company collected information on which stations were tuned to in 1,000 homes. Then, this survey data was sold to manufacturers who were interested in the popularity of programs and demographic information about listeners for advertising purposes. This was the birth of audience measurement that would become the most well-known part of Nielsen's business when applied to television.[17] Today, these are commonly referred to as "Nielsen ratings". The company began measuring television audiences in 1950, at a time when the medium was just getting off the ground. Just as with radio, a sampling of homes across the U.S. was used to develop ratings. This information was collected on a device that was attached to a television that recorded what was being watched. In 1953, the company began sending out diaries to a smaller sample of homes ("Nielsen families") within the survey to have them record what they had watched.[16] This data was put together with information from the devices. This combination of data allowed the company to statistically estimate the number of Americans watching TV and the demographic breakdown of viewers.[16] This became an important tool for advertisers and networks. In the 1980s, the company launched a new measurement device known as the "people meter". The device resembles a remote control with buttons for each individual family member and extras for guests. Viewers push a button to signify when they are in the room and push it again when they leave, even if the TV is still on. This form of measurement was intended to provide a more accurate picture of who was watching and when.[18] In July 2008,[19] Nielsen released the first in a series of quarterly reports, detailing video and TV usage across the ‘three screens’ – Television, Internet and Mobile devices. The A2/M2 Three Screen Report also includes trends in timeshifted viewing behavior and its relationship to online video viewing, a demographic breakdown of mobile video viewers and DVR penetration. On 30 September 2016,[20] Nielsen made its Digital Content Ratings available in full syndication for clients. On 9 September 2016,[21] Nielsen announced that it will retire its paper TV diaries by mid-2017 and provide all electronic measurement in its local television ratings. Private equity[edit] Nielsen was acquired by the Dun & Bradstreet Company in 1984.[22] In 1996, D&B divided the company into two separate companies: Nielsen Media Research, which was responsible for TV ratings, and AC Nielsen, which was responsible for consumer shopping trends and box-office data.[23] In 1999, Nielsen Media Research was acquired by the Dutch publishing company VNU (Verenigde Nederlandse Uitgeverijen).[24] VNU later acquired AC Nielsen and recombined the two businesses in 2001. In between, VNU sold off its newspaper properties to Wegener and its consumer magazines to Sanoma. The company's publishing arm also owned several publications including The Hollywood Reporter and Billboard magazine. VNU combined the Nielsen properties with other research and data collection units including BASES, Claritas, HCI and Spectra. VNU also acquired companies that added to its measurement capabilities. Becoming a public company[edit] Nielsen was a private company from 2006 through 2011. On 25 January 2011 the company listed itself on the New York Stock Exchange and issued an Initial Public Offering (IPO) that raised $1.8 billion in the largest private equity-backed U.S. IPO since 2006.[25] Mergers, acquisitions, strategic alliances and divestitures[edit] In 2004, Nielsen began a joint venture called AGB Nielsen Media Research with WPP Group's AGB Group, a European competitor which provides similar services.[26] In 2006, VNU acquired a majority stake in Buzzmetrics, a company which measures consumer-generated media online. Under the new ownership, Nielsen bought the remaining shares of the company in 2007.[27] In the same year, Nielsen acquired Telephia, which measures mobile media,[28] and Bilesim Medya, a Turkish advertising intelligence firm.[29] In 2006, VNU was acquired by a group of six private equity firms: the American Kohlberg Kravis Roberts, Thomas H. Lee Partners, Blackstone Group, Carlyle Group and Hellman & Friedman, and Dutch equity firm AlpInvest Partners[30] for £5bn.[31] In the same year, the group hired David L. Calhoun, formerly of General Electric, as CEO.[32] He renamed VNU as The Nielsen Company in 2007. In 2006, VNU sold its business publications division for €320m (£210m) to venture capital group 3i, which then sold the UK division (VNU Business Publications Ltd) to Incisive Media.[31] 28 June 2007, Nielsen acquires Telephia, the leading provider of syndicated consumer research to the telecom and mobile media markets. This transaction will accelerate Nielsen's strategy of providing clients worldwide with the most accurate measurement and analysis of consumer behavior and media use across all platforms.[33] In 2008, Nielsen acquired IAG Research which measures viewer engagement with TV commercials.[34] The same year, Nielsen made a strategic investment in NeuroFocus, a California firm applying neuroscience brainwave techniques for consumer research. The firm was later fully acquired by Nielsen in 2011[35] In 2009 and 2010, Nielsen sold its business magazines; its well-known entertainment properties went to the new company e5 Global Media. In 2009, Nielsen acquired The Cambridge Group, a management consulting firm headquartered in Chicago. The Cambridge Group works with CEOs and top management teams to drive growth. The firm researches latent and emerging consumer demand, and applies the information to product, service and marketing innovation. In June 2010, Nielsen paired with McKinsey & Company to create the social media consulting company NM Incite.[36][37] NM Incite had operations in 13 global markets, including: US, UK, Germany, Spain, Italy, Australia, New Zealand, China, Japan, India, Brazil, Canada and Korea.[38] In August 2011, Nielsen acquired Marketing Analytics, Inc. The acquisition strengthened Nielsen's marketing ROI and marketing mix capabilities.[citation needed] In February 2012, Nielsen launched The Demand Institute in collaboration with The Conference Board. The Demand Institute is a non-profit, non-advocacy organization focused on helping business and government leaders understand how consumer demand is evolving and shifting around the world. In July 2012, Nielsen acquired the advertising tech company Vizu. The acquisition was made so that Nielsen can better analyze the effectiveness of online advertisement.[39] 12 November 2012, Nielsen acquired SocialGuide, a leading provider of social TV measurement, analytics and audience engagement solutions.[40] On 17 December 2012, Nielsen disclosed that it would acquire Arbitron, a company primarily involved in radio audience measurement, for $1.3 billion. The successful acquisition completed on 30 September 2013.[41] On 17 June 2013, Nielsen announced that Onex Corp (TSX: OCX) had completed the acquisition of Nielsen Expositions for $950 million in cash consideration. Nielsen Expositions operated tradeshows in the United States. The company was renamed Emerald Expositions Inc. after the transaction. On 3 February 2014, Nielsen announced the acquisition of Harris Interactive, Inc. (NASDAQ:HPOL). This allowed Nielsen to take ownership of The Harris Poll.[42] 26 February 2014, Nielsen acquires Nexium, a leader in retail in-store execution and sales analytics.[43] On 18 September 2014 Nielsen announced the acquisition of Indicus Analytics Pvt Ltd. This helped Nielsen to grow footprints in micromarkets & economics. On 8 October 2014, Nielsen acquired Affinnova, an international media and marketing research firm. The Affinnova team joins Nielsen's legacy BASES team to form Nielsen's Innovation Practice area[44] 22 January 2015, Nielsen acquires Brandbank, established world leader specialized in the process of digitally collecting, managing and distributing FMCG product and brand image content for retail syndication across in-store, print promotional and e-commerce platforms.[45] On 4 March 2015, Nielsen announced the acquisition of Exelate, a provider of data and technology to facilitate the buying and selling of advertising across programmatic platforms.[46] On 27 May 2015, Nielsen acquired Innerscope Research, which specialized in consumer neuroscience using biometrics, eye tracking and facial coding. Nielsen renamed its combined offering as Nielsen Consumer Neuroscience, and named Carl Marci as Chief Neuroscientist.[47] 3 March 2016, Nielsen acquires Pointlogic, a global leader in marketing decision support systems that improve precision and allocation through innovative software.[48] On 10 March 2016, Nielsen acquired Mumbai-based mobile usage measurer Informate Mobile Intelligence for an undisclosed amount, in a move that will help the US consumer research company improve mobile measurement globally.[49] 21 June 2016, Nielsen acquired Repucom, the global leader in sports measurement, evaluation and intelligence, expanding the company's sports offerings globally, making the company the premier provider of analytics and insights within the growing sports industry.[50] On 20 December 2016,[51] Nielsen announced its agreement with Tribune Media Company to purchase Gracenote, a provider of media and entertainment metadata. On 5 January 2017,[52] The Carlyle Group acquired Claritas from Nielsen. On 23 January 2017,[53] the Stagwell Group announced that it acquired Nielsen's Harris brand and the Harris Poll through its Stagwell Media LLC. On 1 February 2017[54], Nielsen completed its acquisition of Gracenote On 23 February 2017, Nielsen acquired Rhiza, Inc., a Pittsburgh-based media and consumer analytics software firm.

Key competitors[edit] In retail measurement, Nielsen's principal competitor in developed markets is Information Resources, Inc. In its consumer panel services and analytics services businesses, globally, competitors include GfK, Ipsos, Kantar and local companies in individual countries. In U.S. television audience measurement, Nielsen's competitors include Rentrak and TiVo. Nielsen's principal competitor in television audience measurement outside of the United States is Kantar, with companies such as GfK and Ipsos also providing competition in select individual countries. Nielsen's primary competitor in digital audience and campaign measurement solutions in the United States is comScore. In audio audience measurement, which is predominantly a U.S. business, Nielsen's principal competitors include Triton and Kantar.

Corporate affairs and culture[edit] FIFA has signed up with Nielsen to provide official market research for the 2017 FIFA Confederations Cup and the 2018 FIFA World Cup.[55]

See also[edit] Nielsen Corporation

References[edit] ^ a b Nielsen Proposes To Move Incorporation From Netherlands To United Kingdom 2015-02-26 ^ a b Nielsen Board Of Directors Elects James A. Attwood, Jr. Chairman 2016-01-04 ^ Nielsen Announces Management Changes 2014-02-24 ^ a b c "Nielsen Holdings plc - Nielsen Reports 4th Quarter And Full Year 2016 Results". Retrieved 2017-05-25.  ^ a b c d e f "Nielsen 2015 Annual Report" (PDF). Nielsen Holdings PLC. Retrieved 2016-10-24.  ^ "The AMA Gold Report: 2016 Top 50 Market Research Firms". American Marketing Association. Retrieved 2016-10-24.  ^ "Nielsen named #1 of Top 50 largest market research firms in the world; American Marketing Association 2011 Honomichl Report" (PDF). 2012-06-20.  ^ a b c d Nielsen 2015 Annual Report ^ SEC Record 2015-02-26 ^ Thielman, Sam (2013-11-06). "Nielsen's Own Mitch Barns Will Succeed Outside Hire David Calhoun as CEO". AdWeek. Retrieved 2016-05-07.  ^ Industry Veteran Mitch Barns To Be Nielsen's Next Chief Executive Officer 2013-11-06 ^ SEC Annual Report ^ Nielsen 10-K Report 2011, 2012-02-22 ^ "Nielsen Company 90 Years Celebration Reception In Chicago Wednesday August 21 - And The Ordinary People Said". ChicagoNow. 2013-08-20. Retrieved 2016-04-12.  ^ "Nielsen Celebrates Chicago Roots with 90th Anniversary Party - Splash Magazines - Los Angeles". Lasplash. 2013-08-20. Retrieved 2016-04-12.  ^ a b c d Gillespie, Mary. "Nielsen makes viewers count by watching them watch TV." Chicago Sun-Times, 1989-04-09 ^ a b Basler, Barbara. "A.C. Nielsen, Who Devised System That Rates TV Programs, Dead." The New York Times, 1980-06-04 ^ Kaplan, Peter W. "Nielsen to Try New Audience-Survey Device." The New York Times, 1985-10-16 ^ "Whichever Screen, People Are Watching". The New York Times. Retrieved 2015-11-30.  ^ "Nielsen Launches Digital Content Ratings". 2016-09-27. Retrieved 2017-06-16.  ^ "Nielsen to Deliver All-Electronic Measurement to Local TV Markets in 2017 and Retire Paper TV Diaries in 140 Local Markets". 2016-09-14. Retrieved 2017-06-16.  ^ "Archived copy". Archived from the original on 2008-07-05. Retrieved 2008-07-29.  ^ Deogun, Nikhil. "VNU Nears Deal to Acquire ACNielsen." The Wall Street Journal, 2000-12-18 ^ Pope, Kyle. "VNU to Buy Nielsen Media for $2.5 Billion — Accord to Help Dutch Firm Speed Up Its Transition To Information Concern." The Wall Street Journal, 1999-08-17 ^ Spears, Lee (2011-01-26). "Nielsen Holdings, Demand Media Shares Gain After IPOs". Bloomberg.  ^ "AGBNielsen Research created". WPP. Retrieved 2015-11-30.  ^ [1] Archived 2008-06-09 at the Wayback Machine. ^ Dickson, Glen and Eggerton, John. "Nielsen Closes on Telephia Deal". Broadcasting & Cable 2007-08-10 ^ Plunket, Jack W. (2008). Plunkett's Advertising and Branding Industry Almanac 2008: Advertising and Branding Industry Market Research, Statistics, Trends and Leading Companies. Plunkett Research, Ltd. ISBN 1-59392-109-8.  ^ Singer, Jason and Berman, Dennis K. "VNU Gets Board Approval for Sale To Group of Private-Equity Firms." The Wall Street Journal, 2006-03-08 ^ a b Incisive to buy VNU Business Publications, The Daily Telegraph, 2007-02-06 ^ Siklos, Richard. "Made to Measure". Fortune, 2008-02-20 ^ Nielsen Completes Acquisition of Telephia, Inc. PR Newswire, 2007-08-10 ^ Elliott, Stuart. "Nielsen’s Latest Purchase is Audience Research Firm". The New York Times, 2008-04-08 ^ Holmes, Gary (2008-02-07). "Nielsen Makes Strategic Investment in NeuroFocus, an Innovative Leader in Neuromarketing Research". Nielsen Media Research ^ [2] Archived 2010-07-01 at the Wayback Machine. ^ Zach Hofer-Shall "Nielsen Joins Forces With McKinsey For Social Intelligence Consulting" Archived 2010-06-17 at the Wayback Machine. "Forrester Blogs" 2010-06-14 ^ [3] Archived 2010-08-18 at the Wayback Machine. ^ Ha, Anthony. 2012-07-02. "Nielsen Acquires Vizu To Measure Online Ad Effectiveness" ^ Nielsen, NM Incite Acquire Socialguide 2012-11-12 ^ "NIELSEN ACQUIRES ARBITRON". Nielsen. Retrieved 2013-09-30.  ^ "Harris Interactive Joins Nielsen". Retrieved 2015-11-30.  ^ Nielsen Bolsters Shopper Marketing Credentials With Acquisition Of Nexium 2014-02-26 ^ "Nielsen Acquires Affinnova". The Nielsen Company. Retrieved 2015-05-27.  ^ Nielsen Acquires Brandbank 2015-01-22 ^ "Nielsen Acquires Exelate". The Nielsen Company. Retrieved 2015-08-04.  ^ Dooley, Roger. "Nielsen Doubles Down On Neuro". Retrieved 2015-09-30.  ^ Nielsen Acquires Pointlogic 2016-03-03 ^ Nielsen buys Mumbai-based mobile usage measurer Informate Mobile Intelligence 2016-03-10 ^ Nielsen Completes Acquisition Of Repucom 2016-06-21 ^ "Nielsen Acquires Gracenote". 2016-12-20. Retrieved 2017-06-16.  ^ "Archived copy". Archived from the original on 2017-02-07. Retrieved 2017-02-06.  ^ "Stagwell Media LLC To Relaunch Harris Brand, Including The Harris Poll". 2017-03-16. Retrieved 2017-06-16.  ^ ^ "Nielsen to provide official market research for the FIFA Confederations Cup 2017 and 2018 FIFA World Cup". FIFA. Retrieved 2016-10-24. 

External links[edit] Official website Business data for Nielsen Holdings: Google Finance Yahoo! Finance Reuters SEC filings Nielsen Wire - Nielsen news blog Nielsen 90 Year Timeline v t e Nielsen Holdings Units Nielsen Consumer Nielsen Media Research Nielsen Online Nielsen Mobile Nielsen Business Media Gracenote Services Nielsen BookScan Nielsen Broadcast Data Systems Nielsen SoundScan Nielsen VideoScan v t e The Carlyle Group William E. Conway, Jr. Daniel A. D'Aniello David Rubenstein Aerospace Defense ARINC AsiaSat Combined Systems DHS Technologies Sequa Wesco Aircraft Transportation Allison Transmission Diversified Machine, Inc. Hertz Metaldyne TrenStar United Components United Road Towing Consumer Retail Alliance Boots American Achievement Corporation Arabela Babela's Kitchen Britax Childcare CVC Chimney Dio Coffee Ellassay Hao Yue iTour Kaiyuan Mattress Giant McDonald's China & HK (20%) Moncler Natural Beauty NeWorld NBTY Orizonia Philosophy Targus Xtep Yashili Energy Power 4Gas Bottle Rock Power CDM MAX CDM Resource Management CNAA China Recycling Energy Group Coastal Carolina Clean Power Cobalt International Energy Collingwood Ethanol Ensus Foresight Reserves Green Earth Fuels HongHua Hudson Products International Logging Kinder Morgan Legend Natural Gas II Legend Natural Gas III Moreno Group Niska Gas Storage Permian Tank & Manufacturing Phoenix Exploration Company Quorum Business Solutions Red Technology Alliance Stallion Oilfield Services Targe Energy Titan Specialties Topaz Power Group Vantage Energy Voice Construction Financial services Butterfield BankUnited Boston Private FN STARS Repco Home Finance Ta Chong Bank Healthcare Acufocus Alliance Boots BioReliance Cellutions Claris Lifesciences Concord Medical Service ConvaTec eScreen Forba HCR Manor Care Healthscope LifeCare Hospitals Marle Medical Park MultiPlan NeoVista PixelOptics Proteus Biomedical Qualicaps Industrial Anxin Flooring AZ Electronic Materials AvanStrate China Agritech China Forestry Holdings CPIC Fiberglass Coates Comark General Lighting Goodman H.C. Starck HD Supply Hawkeye International Aluminum Corporation John Maneely Company Kito RHI Otor PQ Corporation Rising Sun Bio Sinorgchem Specialty Manufacturing TVK Shipyard Taylor-Wharton International Veyance Technologies Wastequip Infrastructure Connecticut Service Plazas ITS Technologies & Logistics Illinois Central School Bus Synagro Real estate B&B Hotels Technical and business services ACIS AZ Electronic Materials Air2Web Allsec Technologies Apollo Global Applied Systems Applus+ Archive Systems Arsys Authentix bigmouthmedia Booz Allen Hamilton Broadleaf CPU Technology Offshore Incorporations Catapult Learning Cellutions Centrata Sunco Command Information Companeo CompuDyne Covalent Orienwise eBis Elitecore eScreen Flexcom Freescale Semiconductor Gemcom Great Offshore HDFC Huaya Microelectronics Infomax LPL Financial Ness Newgen NineYou Nitride Semiconductor Open Solutions OpenLink Financial Panasas Personal & Informatik Proteus Biomedical Quorum Business Solutions REVShare RMI Rhythm NewMedia SS&C Technologies SchoolNet Solsoft SuperCircuits TOPIA Talaris TradeBeam TrenStar UC4 Software Viator ZCom Telecom Media Actelis Networks bigmouthmedia Com Hem CommScope Eastern Broadcasting Company Focus Media Hawaiian Telcom HealthCentral Hyundai Communications & Network kbro The Mill Nielsen Numericable REVShare Companies portal Retrieved from "" Categories: Companies listed on the New York Stock ExchangeBusiness services companies established in 1923Marketing research companies of the United StatesMagazine publishing companies of the United StatesCompanies based in New York City2011 initial public offeringsHolding companies established in 1923Research and analysis firmsResearch and analysis firms of the United KingdomHidden categories: Webarchive template wayback linksArticles with a promotional tone from December 2016All articles with a promotional tonePages using deprecated image syntaxAll articles with unsourced statementsArticles with unsourced statements from December 2014

Navigation menu Personal tools Not logged inTalkContributionsCreate accountLog in Namespaces ArticleTalk Variants Views ReadEditView history More Search Navigation Main pageContentsFeatured contentCurrent eventsRandom articleDonate to WikipediaWikipedia store Interaction HelpAbout WikipediaCommunity portalRecent changesContact page Tools What links hereRelated changesUpload fileSpecial pagesPermanent linkPage informationWikidata itemCite this page Print/export Create a bookDownload as PDFPrintable version Languages DanskDeutschEspañolFrançais한국어Bahasa IndonesiaItalianoNederlandsNorskPortuguêsRomânăРусскийУкраїнськаTiếng Việt中文 Edit links This page was last edited on 19 February 2018, at 06:40. Text is available under the Creative Commons Attribution-ShareAlike License; additional terms may apply. By using this site, you agree to the Terms of Use and Privacy Policy. Wikipedia® is a registered trademark of the Wikimedia Foundation, Inc., a non-profit organization. Privacy policy About Wikipedia Disclaimers Contact Wikipedia Developers Cookie statement Mobile view (window.RLQ=window.RLQ||[]).push(function(){mw.config.set({"wgPageParseReport":{"limitreport":{"cputime":"0.396","walltime":"0.502","ppvisitednodes":{"value":2567,"limit":1000000},"ppgeneratednodes":{"value":0,"limit":1500000},"postexpandincludesize":{"value":86720,"limit":2097152},"templateargumentsize":{"value":2424,"limit":2097152},"expansiondepth":{"value":17,"limit":40},"expensivefunctioncount":{"value":2,"limit":500},"entityaccesscount":{"value":1,"limit":400},"timingprofile":["100.00% 424.089 1 -total"," 39.43% 167.222 1 Template:Reflist"," 22.56% 95.664 18 Template:Cite_web"," 19.78% 83.896 1 Template:Infobox_company"," 16.64% 70.568 1 Template:Infobox"," 8.64% 36.626 1 Template:News_release"," 7.24% 30.694 1 Template:Ambox"," 6.14% 26.043 1 Template:Official"," 5.24% 22.241 1 Template:Distinguish"," 4.69% 19.875 1 Template:Start_date_and_age"]},"scribunto":{"limitreport-timeusage":{"value":"0.182","limit":"10.000"},"limitreport-memusage":{"value":5743465,"limit":52428800}},"cachereport":{"origin":"mw1320","timestamp":"20180220204021","ttl":1900800,"transientcontent":false}}});});(window.RLQ=window.RLQ||[]).push(function(){mw.config.set({"wgBackendResponseTime":620,"wgHostname":"mw1320"});});

Nielsen_Holdings - Photos and All Basic Informations

Nielsen_Holdings More Links

Nielsen Norman GroupWikipedia:What Wikipedia Is NotWikipedia:What Wikipedia Is NotWikipedia:Notability (events)Wikipedia:Identifying Reliable SourcesWikipedia:Manual Of StyleWikipedia:Notability (events)Wikipedia:What Wikipedia Is NotList Of Business EntitiesPublic CompanyTicker SymbolNew York Stock ExchangeS&P 500Arthur NielsenUnited KingdomJames AttwoodConsumer ResearchMarket MeasurementNet IncomeMarket MeasurementU.K.New York Stock ExchangeS&P 500American Marketing AssociationUnited StatesArthur C. Nielsen, Sr.NetherlandsNew York Stock ExchangeU.K.Fast-moving Consumer GoodsConsumer BehaviorBroadcast MediaAdvertisingBrandGeneral ElectricMarketingThe Coca-Cola CompanyNestléThe Procter & Gamble CompanyWalmartConsumption (economics)CBSNBC UniversalNews CorporationThe Walt Disney CompanyArthur C. NielsenAC Nielsen CompanyMarket ResearchMarket ShareRadioAudience MeasurementNielsen RatingsPeople MeterDun & BradstreetNielsen Media ResearchAC NielsenVNUWegener (company)SanomaThe Hollywood ReporterBillboard (magazine)VNUWPP GroupKohlberg Kravis RobertsThomas H. Lee PartnersBlackstone GroupCarlyle GroupHellman & FriedmanAlpInvest PartnersGeneral Electric3iIncisive MediaNeuroFocusE5 Global MediaManagement ConsultingMcKinsey & CompanyMarketing MixWikipedia:Citation NeededThe Demand InstituteThe Conference BoardArbitronRadioThe Harris PollConsumer NeuroscienceBiometricsFIFA2017 FIFA Confederations Cup2018 FIFA World CupNielsen CorporationAmerican Marketing AssociationChicagoNowThe New York TimesWayback MachineInternational Standard Book NumberSpecial:BookSources/1-59392-109-8The Daily TelegraphPR NewswireThe New York TimesWayback MachineWayback MachineWayback MachineFIFATemplate:NielsenTemplate Talk:NielsenNielsen CorporationNielsen Media ResearchNielsen OnlineNielsen MobileNielsen Business MediaGracenoteNielsen BookScanNielsen Broadcast Data SystemsNielsen SoundScanNielsen VideoScanTemplate:Carlyle GroupTemplate Talk:Carlyle GroupThe Carlyle GroupWilliam E. Conway, Jr.Daniel A. D'AnielloDavid RubensteinARINCAsiaSatAllison TransmissionThe Hertz CorporationAlliance BootsBritaxMattress GiantMcDonald'sNBTYTargus (corporation)XtepYashiliKinder MorganButterfield BankBankUnitedAlliance BootsConvaTecHCR Manor CareHealthscopeMedical ParkGoodman GlobalHD SupplyApollo GroupBooz Allen HamiltonFreescale SemiconductorHousing Development Finance CorporationLPL FinancialPanasasSuperCircuitsCom HemCommScopeFocus MediaHawaiian TelcomHealthCentralThe Mill (post-production)Nielsen CompanyNumericablePortal:CompaniesHelp:CategoryCategory:Companies Listed On The New York Stock ExchangeCategory:Business Services Companies Established In 1923Category:Marketing Research Companies Of The United StatesCategory:Magazine Publishing Companies Of The United StatesCategory:Companies Based In New York CityCategory:2011 Initial Public OfferingsCategory:Holding Companies Established In 1923Category:Research And Analysis FirmsCategory:Research And Analysis Firms Of The United KingdomCategory:Webarchive Template Wayback LinksCategory:Articles With A Promotional Tone From December 2016Category:All Articles With A Promotional ToneCategory:Pages Using Deprecated Image SyntaxCategory:All Articles With Unsourced StatementsCategory:Articles With Unsourced Statements From December 2014Discussion About Edits From This IP Address [n]A List Of Edits Made From This IP Address [y]View The Content Page [c]Discussion About The Content Page [t]Edit This Page [e]Visit The Main Page [z]Guides To Browsing WikipediaFeatured Content – The Best Of WikipediaFind Background Information On Current EventsLoad A Random Article [x]Guidance On How To Use And Edit WikipediaFind Out About WikipediaAbout The Project, What You Can Do, Where To Find ThingsA List Of Recent Changes In The Wiki [r]List Of All English Wikipedia Pages Containing Links To This Page [j]Recent Changes In Pages Linked From This Page [k]Upload Files [u]A List Of All Special Pages [q]Wikipedia:AboutWikipedia:General Disclaimer

view link view link view link view link view link